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Build Your 2020 Corporate Social Responsibility (CSR) Business Strategy - Whitepaper

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Entrepreneurs, Startups and SMEs - build your 2020 Corporate Social Responsibility (CSR) Business Strategy Whitepaper

Corporate Social Responsibility (CSR) is defined as a company’s environmental, social and economic performance and the impacts of the company on its internal and external stakeholders.

Creating and building a successful CSR program is a complex, long-term project for any company. It involves a shift in the way a company conducts business and can be likened to implementing other large-scale change initiatives such as total quality management.

The ultimate goal of CSR is to successfully integrate corporate responsibility concerns social, environmental and economic – into a company’s values, culture, operations and business decisions at all levels of the organization, which can help create better management practices overall.

In this whitepaper, we will take you through a step by step guide to building your CSR Strategy.

The Table of Contents Includes: 

  • What is Corporate Social Responsibility

  • The Business Case for CSR

  • The Business Bene ts You Can Expect From a CSR Program

    • Attract & Retain Employees

    • Reduce Your Operating Cost

    • Improve Your Brand

    • Maintain and Improve Your Market Share

    • Reduce Your Risk

    • Improve Your Access to Bank Financing

  • The Business Benefits of CSR (Sidenote)

  • Types of CSR Initiatives

    • Community Relations

    • Environmental

    • Philanthropic

    • Ethical

  • Design a CSR Structure: Nine Essential Steps

  • 7 Steps to Creating Value Through CSR

  • Tapping External CSR Experts